*, *::before, *::after { box-sizing: border-box; margin: 0; padding: 0; }

:root {
  --cream: #faf8f4;
  --warm-white: #ffffff;
  --dark: #1c1917;
  --dark-soft: #292524;
  --gray: #78716c;
  --gray-light: #e7e5e4;
  --gray-lighter: #f5f4f2;
  --accent: #e8602c;
  --accent-dark: #c4511f;
  --accent-light: #fff4ef;
  --green: #16a34a;
  --radius: 16px;
  --radius-lg: 24px;
  --shadow: 0 4px 24px rgba(0,0,0,0.08);
  --shadow-lg: 0 12px 48px rgba(0,0,0,0.12);
}

html { scroll-behavior: smooth; }

body {
  font-family: 'DM Sans', -apple-system, sans-serif;
  background: var(--cream);
  color: var(--dark);
  line-height: 1.65;
  -webkit-font-smoothing: antialiased;
}

h1, h2, h3 { font-family: 'DM Serif Display', Georgia, serif; font-weight: 400; }

.container { max-width: 1080px; margin: 0 auto; padding: 0 24px; }

/* NAV */
nav {
  position: fixed;
  top: 0; left: 0; right: 0;
  z-index: 100;
  background: rgba(250,248,244,0.95);
  backdrop-filter: blur(10px);
  border-bottom: 1px solid var(--gray-light);
}

.nav-inner {
  max-width: 1080px;
  margin: 0 auto;
  padding: 0 24px;
  height: 64px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}

.logo {
  font-family: 'DM Serif Display', serif;
  font-size: 24px;
  color: var(--dark);
  letter-spacing: -0.5px;
}

.nav-cta {
  background: var(--accent);
  color: white;
  padding: 10px 22px;
  border-radius: 100px;
  font-size: 14px;
  font-weight: 600;
  text-decoration: none;
  transition: background 0.2s;
}

.nav-cta:hover { background: var(--accent-dark); }

/* HERO */
.hero {
  padding: 100px 24px 48px;
  max-width: 1080px;
  margin: 0 auto;
}

.hero-content {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 64px;
  align-items: center;
}

.hero-eyebrow {
  font-size: 14px;
  font-weight: 600;
  color: var(--accent);
  margin-bottom: 16px;
  letter-spacing: 0.3px;
}

.hero-text h1 {
  font-size: clamp(32px, 4.5vw, 52px);
  line-height: 1.15;
  color: var(--dark);
  margin-bottom: 20px;
  letter-spacing: -0.5px;
}

.hero-sub {
  font-size: 17px;
  color: var(--gray);
  line-height: 1.75;
  margin-bottom: 32px;
  max-width: 420px;
}

.btn-primary {
  display: inline-block;
  background: var(--accent);
  color: white;
  padding: 16px 28px;
  border-radius: 100px;
  font-size: 15px;
  font-weight: 600;
  text-decoration: none;
  border: none;
  cursor: pointer;
  transition: background 0.2s, transform 0.15s;
  font-family: 'DM Sans', sans-serif;
}

.btn-primary:hover { background: var(--accent-dark); transform: translateY(-2px); }
.btn-full { width: 100%; text-align: center; border-radius: 12px; padding: 18px; font-size: 16px; }

.btn-outline {
  display: inline-block;
  background: transparent;
  color: var(--dark);
  padding: 14px 28px;
  border-radius: 100px;
  font-size: 15px;
  font-weight: 600;
  text-decoration: none;
  border: 2px solid var(--gray-light);
  transition: border-color 0.2s, background 0.2s;
  width: 100%;
  text-align: center;
  cursor: pointer;
}

.btn-outline:hover { border-color: var(--dark); background: var(--gray-lighter); }

.hero-note {
  font-size: 13px;
  color: var(--gray);
  margin-top: 14px;
}

.hero-photo {
  position: relative;
}

.hero-photo img {
  width: 100%;
  height: 420px;
  object-fit: cover;
  object-position: center center;
  border-radius: var(--radius-lg);
  display: block;
  box-shadow: var(--shadow-lg);
}

.hero-badge {
  position: absolute;
  bottom: -20px;
  left: -20px;
  background: var(--warm-white);
  border-radius: var(--radius);
  padding: 16px 20px;
  box-shadow: var(--shadow-lg);
  max-width: 200px;
}

.badge-num {
  display: block;
  font-family: 'DM Serif Display', serif;
  font-size: 36px;
  color: var(--accent);
  line-height: 1;
  margin-bottom: 4px;
}

.badge-text {
  font-size: 12px;
  color: var(--gray);
  line-height: 1.4;
}

.hero-footnote {
  font-size: 11px;
  color: var(--gray);
  text-align: right;
  max-width: 1080px;
  margin: 10px auto 0;
  padding: 0 24px;
  opacity: 0.6;
}

/* TRUTH */
.truth {
  padding: 100px 0;
  background: var(--dark);
  color: white;
}

.truth-inner {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 72px;
  align-items: center;
}

.truth-photo img {
  width: 100%;
  height: 480px;
  object-fit: cover;
  border-radius: var(--radius-lg);
  display: block;
  opacity: 0.85;
}

.truth-text h2 {
  font-size: clamp(28px, 3.5vw, 42px);
  color: white;
  margin-bottom: 20px;
  line-height: 1.2;
}

.truth-text p {
  color: rgba(255,255,255,0.65);
  font-size: 16px;
  line-height: 1.8;
  margin-bottom: 16px;
}

.truth-points {
  display: flex;
  flex-direction: column;
  gap: 14px;
  margin-top: 28px;
}

.truth-point {
  display: flex;
  align-items: flex-start;
  gap: 14px;
}

.point-dot {
  width: 8px;
  height: 8px;
  border-radius: 50%;
  background: var(--accent);
  flex-shrink: 0;
  margin-top: 8px;
}

.truth-point p {
  font-size: 15px;
  color: rgba(255,255,255,0.8);
  margin: 0;
}

/* HOW IT WORKS */
.how {
  padding: 56px 0 64px;
  background: var(--cream);
}

.section-label {
  font-family: 'DM Sans', sans-serif;
  font-size: 12px;
  font-weight: 700;
  letter-spacing: 2px;
  text-transform: uppercase;
  color: var(--accent);
  margin-bottom: 12px;
}

.how h2, .what h2, .pricing h2, .contact h2 {
  font-size: clamp(28px, 3.5vw, 44px);
  margin-bottom: 56px;
  line-height: 1.2;
  letter-spacing: -0.3px;
}

.steps {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 32px;
  align-items: stretch;
}

.step-wrapper {
  display: flex;
  flex-direction: column;
  gap: 16px;
}

.step-num {
  display: inline-flex;
  align-items: center;
  justify-content: center;
  width: 40px;
  height: 40px;
  background: var(--accent);
  color: white;
  border-radius: 50%;
  font-size: 15px;
  font-weight: 700;
  flex-shrink: 0;
  margin-left: 4px;
}

.step {
  background: var(--warm-white);
  border-radius: var(--radius-lg);
  overflow: hidden;
  box-shadow: var(--shadow);
  transition: transform 0.2s;
  width: 100%;
  flex: 1;
}

.step:hover { transform: translateY(-4px); }

.step img {
  width: 100%;
  height: 200px;
  object-fit: cover;
  display: block;
}

.step h3 {
  font-size: 20px;
  padding: 20px 24px 8px;
  color: var(--dark);
}

.step p {
  font-size: 15px;
  color: var(--gray);
  padding: 0 24px 28px;
  line-height: 1.7;
}

/* WHAT YOU GET */
/* how-cta */
.how-cta {
  text-align: center;
  margin-top: 56px;
}

/* gem badge on custom card */
.pricing-card.custom-card {
  border: 2px solid transparent;
  background: var(--warm-white);
  box-shadow: 0 8px 40px rgba(147, 51, 234, 0.12);
}

.gem {
  position: absolute;
  top: 16px;
  right: 16px;
  width: 32px;
  height: 32px;
  background: linear-gradient(135deg, #a855f7, #7c3aed);
  border-radius: 8px;
  color: white;
  font-size: 14px;
  display: flex;
  align-items: center;
  justify-content: center;
  box-shadow: 0 4px 12px rgba(124,58,237,0.3);
}

/* form addons */
.form-addons {
  display: flex;
  flex-direction: column;
  gap: 8px;
}

.addons-label {
  font-size: 13px;
  font-weight: 600;
  color: var(--gray);
  text-transform: uppercase;
  letter-spacing: 1px;
}

.addon-btn {
  background: var(--cream);
  border: 1.5px dashed var(--gray-light);
  border-radius: 10px;
  padding: 14px 16px;
  font-family: 'DM Sans', sans-serif;
  font-size: 14px;
  color: var(--dark-soft);
  cursor: pointer;
  text-align: left;
  transition: border-color 0.2s, background 0.2s;
}

.addon-btn:hover { border-color: var(--gray); background: var(--gray-lighter); }
.addon-btn.active { border-color: #9333ea; background: #f5f3ff; color: #7c3aed; border-style: solid; }

.addon-hint { font-size: 12px; color: var(--gray); }

.addon-tag {
  background: var(--accent-light);
  border: 1.5px solid var(--accent);
  border-radius: 10px;
  padding: 12px 16px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}

.addon-tag--purple {
  background: #f5f3ff;
  border-color: #9333ea;
}

.addon-tag span { font-size: 14px; font-weight: 600; color: var(--accent-dark); }
.addon-tag--purple span { color: #7c3aed; }
.addon-tag button {
  background: none; border: none;
  color: var(--gray); cursor: pointer;
  font-size: 16px; padding: 0; line-height: 1;
}

/* PRICING */
.pricing {
  padding: 56px 0 80px;
  background: var(--cream);
}

.pricing-sub {
  font-size: 17px;
  color: var(--gray);
  margin-top: -40px;
  margin-bottom: 48px;
}

.pricing-grid {
  display: grid;
  grid-template-columns: repeat(3, 1fr);
  gap: 24px;
  align-items: start;
}

.pricing-card {
  background: var(--warm-white);
  border-radius: var(--radius-lg);
  padding: 32px 32px 28px;
  box-shadow: var(--shadow);
  border: 2px solid transparent;
  position: relative;
}

.pricing-card button {
  margin-top: 0;
}

.custom-card {
  padding-bottom: 28px;
}

.pricing-card.featured {
  border-color: var(--accent);
  box-shadow: 0 8px 32px rgba(232,96,44,0.15);
}

.popular-tag {
  position: absolute;
  top: -14px;
  left: 50%;
  transform: translateX(-50%);
  background: var(--accent);
  color: white;
  font-size: 12px;
  font-weight: 700;
  padding: 4px 16px;
  border-radius: 100px;
  white-space: nowrap;
  font-family: 'DM Sans', sans-serif;
}

.pricing-card h3 {
  font-family: 'DM Sans', sans-serif;
  font-size: 18px;
  font-weight: 700;
  color: var(--dark);
  margin-bottom: 8px;
}

.price {
  font-family: 'DM Serif Display', serif;
  font-size: 44px;
  color: var(--dark);
  margin-bottom: 12px;
  letter-spacing: -1px;
  line-height: 1;
}

.price-plus {
  font-size: 24px;
  letter-spacing: 0;
  vertical-align: super;
  font-family: 'DM Sans', sans-serif;
  font-weight: 600;
}

.pricing-card > p {
  font-size: 14px;
  color: var(--gray);
  margin-bottom: 24px;
  line-height: 1.6;
  min-height: 56px;
}

.pricing-card ul {
  list-style: none;
  display: flex;
  flex-direction: column;
  gap: 10px;
  margin-bottom: 28px;
}

.pricing-card ul li {
  font-size: 14px;
  color: var(--dark-soft);
  padding-left: 24px;
  position: relative;
  line-height: 1.5;
}

.pricing-card ul li::before {
  content: '✓';
  position: absolute;
  left: 0;
  color: var(--green);
  font-weight: 700;
}

.pricing-reassurance {
  margin-top: 48px;
  background: var(--accent-light);
  border-radius: var(--radius);
  padding: 20px 28px;
  text-align: center;
}

.pricing-reassurance p {
  font-size: 15px;
  color: var(--dark-soft);
  line-height: 1.6;
}

/* CONTACT */
.contact { padding: 100px 0; background: var(--gray-lighter); }

.contact-inner {
  display: grid;
  grid-template-columns: 1fr 1fr;
  gap: 72px;
  align-items: start;
}

.contact-text h2 { margin-bottom: 16px; }
.contact-text > p { font-size: 16px; color: var(--gray); line-height: 1.75; margin-bottom: 32px; }

.contact-photo img {
  width: 100%;
  height: 280px;
  object-fit: cover;
  border-radius: var(--radius-lg);
  display: block;
}

.contact-form {
  background: var(--warm-white);
  border-radius: var(--radius-lg);
  padding: 36px;
  box-shadow: var(--shadow-lg);
  display: flex;
  flex-direction: column;
  gap: 20px;
}

.form-group { display: flex; flex-direction: column; gap: 6px; }
.form-group label { font-size: 14px; font-weight: 600; color: var(--dark); }

input, textarea {
  padding: 14px 16px;
  border: 1.5px solid var(--gray-light);
  border-radius: 10px;
  font-family: 'DM Sans', sans-serif;
  font-size: 15px;
  color: var(--dark);
  background: var(--cream);
  transition: border-color 0.2s;
  outline: none;
  width: 100%;
}

input:focus, textarea:focus { border-color: var(--accent); background: white; }
textarea { resize: vertical; }

.form-reassurance {
  font-size: 13px;
  color: var(--gray);
  text-align: center;
  line-height: 1.6;
}

.optional {
  font-size: 12px;
  color: var(--gray);
  font-weight: 400;
}

.package-indicator {
  background: var(--accent-light);
  border: 1.5px solid var(--accent);
  border-radius: 10px;
  padding: 12px 16px;
  display: flex;
  align-items: center;
  justify-content: space-between;
}

.package-indicator span {
  font-size: 14px;
  font-weight: 600;
  color: var(--accent-dark);
}

.package-indicator button {
  background: none;
  border: none;
  color: var(--accent);
  cursor: pointer;
  font-size: 16px;
  padding: 0;
  line-height: 1;
}

/* FOOTER */
footer {
  background: var(--dark);
  padding: 48px 24px;
  text-align: center;
}

.footer-inner .logo { color: white; margin-bottom: 12px; font-size: 26px; }
footer p { font-size: 14px; color: rgba(255,255,255,0.45); margin-bottom: 4px; }
.footer-email { color: rgba(255,255,255,0.65) !important; }
.footer-copy { margin-top: 20px; font-size: 12px !important; }

/* RESPONSIVE — TABLET */
@media (max-width: 900px) {
  .hero-content { gap: 40px; }
  .pricing-grid { gap: 16px; }
}

/* RESPONSIVE — MOBILE */
@media (max-width: 768px) {

  /* Nav */
  .logo { font-size: 18px; }
  .nav-cta { font-size: 13px; padding: 9px 16px; }

  /* Hero */
  .hero { padding: 88px 20px 32px; }
  .hero-content { grid-template-columns: 1fr; gap: 32px; }
  .hero-eyebrow { font-size: 13px; margin-bottom: 10px; }
  .hero-text h1 { font-size: 30px; letter-spacing: -0.5px; margin-bottom: 16px; }
  .hero-sub { font-size: 15px; margin-bottom: 24px; max-width: 100%; }
  .btn-primary { font-size: 15px; padding: 15px 24px; }
  .hero-note { font-size: 12px; }
  .hero-photo img { height: 280px; object-position: center 20%; }
  .hero-badge { bottom: 12px; left: 12px; padding: 12px 16px; max-width: 170px; }
  .badge-num { font-size: 28px; }
  .badge-text { font-size: 11px; }
  .hero-footnote { text-align: center; padding: 0 20px; }

  /* How It Works */
  .how { padding: 48px 0 48px; }
  .how h2 { font-size: 28px; margin-bottom: 32px; }
  .steps { grid-template-columns: 1fr; gap: 16px; align-items: start; }
  .step-wrapper { gap: 12px; }
  .step img { height: 180px; }
  .step h3 { font-size: 18px; padding: 16px 20px 6px; }
  .step p { font-size: 14px; padding: 0 20px 20px; }
  .step-num { width: 36px; height: 36px; font-size: 14px; }
  .how-cta { margin-top: 32px; }

  /* Pricing */
  .pricing { padding: 48px 0 56px; }
  .pricing h2 { font-size: 28px; margin-bottom: 8px; }
  .pricing-sub { font-size: 15px; margin-top: -4px; margin-bottom: 32px; }
  .pricing-grid { grid-template-columns: 1fr; gap: 16px; }
  .pricing-card.featured { transform: none; }
  .pricing-card { padding: 24px 24px 24px; }
  .pricing-card.custom-card { padding-bottom: 24px; }
  .plan-name { font-size: 13px; }
  .price { font-size: 36px; }
  .pricing-card > p { min-height: auto; margin-bottom: 16px; }
  .pricing-card ul { margin-bottom: 20px; gap: 8px; }
  .pricing-reassurance { margin-top: 24px; padding: 16px 20px; }
  .pricing-reassurance p { font-size: 14px; }

  /* Contact */
  .contact { padding: 48px 0 56px; }
  .contact h2 { font-size: 28px; margin-bottom: 12px; }
  .contact-inner { grid-template-columns: 1fr; gap: 32px; }
  .contact-text > p { font-size: 15px; margin-bottom: 20px; }
  .contact-photo { display: none; }
  .contact-form { padding: 24px 20px; }
  .form-group label { font-size: 13px; }
  input, textarea { font-size: 16px; padding: 13px 14px; }
  .btn-full { font-size: 15px; padding: 16px; }
  .form-reassurance { font-size: 12px; }
  .addon-btn { font-size: 13px; }
  .addon-hint { display: none; }

  /* Section labels + headings */
  .section-label { font-size: 11px; }

  /* Footer */
  footer { padding: 36px 20px; }
  .footer-inner .logo { font-size: 20px; }
  footer p { font-size: 13px; }
}

/* RESPONSIVE — SMALL PHONES */
@media (max-width: 390px) {
  .logo { font-size: 15px; }
  .nav-cta { font-size: 12px; padding: 8px 12px; }
  .hero-text h1 { font-size: 26px; }
  .hero-photo img { height: 240px; }
  .pricing-card { padding: 20px 20px 20px; }
  .contact-form { padding: 20px 16px; }
}